The “Art Basel & UBS Art Market Report 2025” confirms a profound transformation of the global art market. While the total value of sales declined by 12% in 2024, transaction volume increased by 3%, reaching more than 40.5 million sales. This contrast illustrates a major shift: growth is now concentrated in the most accessible segments.

Key figures from the UBS / Art Basel 2025 report :

Major works (+10M $): -39% in volume, market share down from 23% to 18%.
Intermediate works (50K – 1M $): stable, but under buyer caution.
Affordable works (<$5K): +7% in value, +13% in volume.
New buyers: 44% of buyers were new in 2024, primarily young forty-somethings looking for small, accessible works, both in terms of price and comprehension. Pop art, which features icons, particularly appeals to this new generation of collectors.

Furthermore, 52% of acquisitions involved works by emerging or new artists, reinforcing the interest in accessibility and novelty (Artsy).

Main motivations:

96.3% buy for personal pleasure.
87% to support the talents they love.
Only 7% consider investment an important factor (MyArtBroker).

Closures of traditional art galleries mark the transition

The recent closure of iconic New York galleries, such as Kasmin Gallery (after 35 years of operation) and Blum Galleries, which closed in New York, Los Angeles, and Tokyo, as well as Clearing Gallery NY, shocked the art world. But these events, which also took place in major capitals across five continents, confirm that the traditional “old-fashioned” model must evolve to keep pace with the expectations of a new generation of collectors.

7Art Concept Store: anticipating change

“Art is what you can get away with.”

“Drawing inspiration from this famous quote, which was the guiding principle of Andy Warhol’s work, we have made it our philosophy.” It is in this spirit that 7Art, founded in 2006 by Audrey and François Trabelsi, has established itself as a visionary and pioneering player.

Already in 2008, during Art Basel Miami, Audrey and François produced the exhibition “In Fashion Photo” in a parking lot of more than 2,000 m2.

The main theme of this new kind of exhibition was the only retrospective dedicated to the career of supermodel Naomi Campbell, seen by the world’s greatest photographers. The event attracted more than 25,000 visitors in just 4 days. At that time, traditional galleries did not yet consider fashion photography as an art form… Galleries were then opened in Miami, New York, London and Paris…

INTERVIEW AUDREY TRABELSI – 7ART

Art after Covid-19: 7Art Concept Store, a new generation of galleries is born

» The Covid-19 crisis marked a decisive turning point in the art world. For more than 18 months, our galleries in Paris (Hôtel Royal Monceau) and London (Four Seasons Ten Trinity) remained closed. This ordeal highlighted a profound change among collectors. We then understood that a new generation of buyers was emerging: younger, more curious, in search of works that resembled them and reflected their times. This generation no longer recognized itself in the rigid and intimidating codes of traditional galleries. It was at this moment that we made a visionary decision: to reinvent the art gallery model.

We designed a new, accessible and authentic offering, featuring works for less than $5,000, whereas our average was previously around $20,000. The immediate success of this approach confirmed our intuition: art had to leave its elitist temples and enter the daily lives of all those who love creation. Today, with 7ART Concept Store, we embody this breakthrough: a new generation of galleries that makes art closer, more understandable, more affordable, while remaining demanding and signed by emerging or established artists. The immediate success with new collectors confirmed our vision: the concept of 7Art Concept Store, where you can find accessible, unique or limited edition pieces, is a success, because nothing justified the exorbitant price of certain works offered by some of the traditional galleries. To date, 7Art cooperates with over a hundred artists and presents more than 1,500 works in a unique collection, also available on their new international website: www.7artusa.com.

7ART’s business model

Investing in the lobbies of large luxury hotels, on an average surface area of 25 m2 and, in less than 3 years, 7 openings in Dubai… Others are in progress for 2026.

W Hotel – The Palm
Jumeirah Zabeel Saray
Royal Atlantis The Palm
Marriott Resort – The Palm Dubai
Jumeirah Emirates Towers Hotel Dubai
Waldorf Astoria Palm Jumeirah
Grosvenor House West Marina Beach

International expansion

“After validating our model in Dubai, one of the most competitive markets for luxury and tourism, we are now ready to expand internationally, primarily in the USA as a second step.”

Our strategy is based on three main axes:

Hotel partnerships: continue to develop strategic partnerships with luxury hotel groups, based on the same model as the one tested in Dubai.
Flagships: opening directly owned stores in major cities to establish the brand’s reputation and prestige image.
Franchise: Offering franchise experiences with partners in major cities and tourist destinations where luxury and culture intersect. The development of our model is naturally replicable in other countries with strong market potential, with low risk and high potential returns for investors and partners.

INTERVIEW: Audrey Drigues Trabelsi I Co-founder 7ART Group .

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